As a small or mid-sized business owner, you’re juggling a lot of responsibilities and wearing many hats. We at klg communications, llc can help you keep some of those important marketing balls in the air, such as updating your website content and regularly posting to social media, so that your business can continue to grow.
Content Creation and Assessment
Our marketing agency can refresh your site content and craft new copy, post to your blog and write copy for annual reports, advertisements and other marketing materials. We are also experienced in collaborating with graphic designers. We can work with your designer or find the perfect artist for your project’s needs.
If you’re redesigning your website or redefining your brand, your site content likely needs to be reviewed. Our team has experience doing content audits and can assist your staff in deciding what to keep, what to update and what to retire.
View writing samples in the Gallery.
Content Marketing Strategy
Having a comprehensive content and digital marketing strategy will guide you as you tell your story to your potential customers across all channels. According to the Content Marketing Institute, the strategic use of content can increase conversion rates six times more than other marketing techniques.
Our strategic plan can include:
- Email campaigns
- Blog posts
- Landing pages
- Case studies
Social Media Management and Strategy
Reaching your target audience where they are today often means being on at least one social media platform and posting to it regularly. We know this can be a challenge for many small or mid-size business owners. At klg communications, we provide social media support in many forms, such as:
- Setting up social media business accounts
- Developing a social media strategy with client participation
- Creating and curating content and posting to social media accounts
- Assisting client with ongoing community management
- Building and setting up social media ads
- Reporting on analytics
- Creating a hashtag strategy
- Developing and managing an influencer program
We stay on top of the trends, new capabilities and emerging platforms. We have experience with Facebook, Instagram, Pinterest, YouTube and LinkedIn.
Editing and Proofreading Services
Our editing services run the gamut from proofreading for grammar and punctuation to updating and fact-checking your content. We can also revise your existing content to ensure it is on brand and supports your company’s mission and message.